Proving Product Superiority

For medical buyers and wound care specialists, we let the product speak for itself by showing how BeneHold™ TASA’s elegant design conforms to the human form. We put the product in the hands of key stakeholders at industry tradeshows, incorporating the new creative in an open booth concept. This elegant campaign was a fresh look within the wound care industry, making it a conversation starter.

Creating Brand Affinity

For Vancive Medical Technologies, superior technology positioning was a powerful opportunity to convince converters and OEMs that partnering would advance their product differentiation in the marketplace. Celtic helped Vancive Medical reach a leadership position for their advanced adhesive technology by setting the mood for a campaign that showcases the power of their scientists and researchers.

Elements

Brand essence and product positioning
Corporate ad campaign
Product ad campaign
Collateral
Trade show booth

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